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Lead first, Sell more – Unlock their potential
Sales managers neeed the tools to lead, collaborate, and drive results. If they get support, then they can focus on growth.
But they’re usually too busy micromanaging and demotivating their teams towards the exit bacause they’ve never had the chance to learn how to lead.
Imagine a sales manager with the right servant mindset, practical tools and real-time coaching. They’d be driving a high-performing team hitting target after target.
Trusted by over 100 teams in companies worldwide to transform their managers into confident leaders – The Leadership That Sells playbook course will help make that happen.
Two 30-minute expert-led live sessions per week over 9 weeks delivering practical tools and frameworks that make a difference immediately.
Live coaching clinics to address immediate challenges.
Focused on practical tools and strategies that can be applied from day one. Turn-key, easy to deploy support for your managers.
My name is Paul Morton. I’m British, living near London in the Hampshire countryside. I founded this academy.
I’m a very experienced leader and manager with over 25 years of experience in Micro, Start-up, Scale up, Charity and Corporate organisations. I’ve led and managed over 500 people in my career in 10 roles in 5 companies. I’ve coached over 100 people to become better leaders.
This course has been followed by nearly 1,000 people.
Now I’m sharing what I coach in a live session, focused on getting your managers to be much, much better at the foundations of their roles.
You absolutely do not have to listen to me, but leading people and coaching others to do so has been one of the greatest things I’ve done in my career.
I’m a Learning & Development expert as well as Leadership coach and mentor to CEOs and Founders around the world.
I work with other coaches and experienced leaders to deliver this course to management teams across the world.
Choose the Practical Leadership Playbook for your team and start seeing results from day one. Run as a private cohort of your company’s managers, our course fits seamlessly into your managers’ schedules.
My name is Paul Morton. I’m British, living near London in the Hampshire countryside. I founded this academy.
I’m a very experienced leader and manager with over 25 years of experience in Micro, Start-up, Scale up, Charity and Corporate organisations. I’ve led and managed over 500 people in my career in 10 roles in 5 companies. I’ve coached over 100 people to become better leaders.
This course has been followed by nearly 1,000 people.
Now I’m sharing what I coach in a live session, focused on getting your managers to be much, much better at the foundations of their roles.
You absolutely do not have to listen to me, but leading people and coaching others to do so has been one of the greatest things I’ve done in my career.
I’m a Learning & Development expert as well as Leadership coach and mentor to CEOs and Founders around the world.
I work with other coaches and experienced leaders to deliver this course to management teams across the world.
They’ll learn how to set themselves and their team up for success.
What the right mind-set is for a great manager (hint: it’s nothing to do with the manager).
How to get at least 25% of their time back by looking at their priorities and their calendar in a new way.
How to get work done , keep people on track, deal with problems when they arise.
Hire. Fire. Coach. Hold 1:1s that actually drive their team forward and that people want to come to.
Everything they need to become a really good manager. Going from good to great? Well, that depends how hard you work from here onwards! But They will get everything they need to be consistent, and successful with immediate impact.
Yes. Reassuringly expensive. Until you compare it with anything else.
Your investment in your management team is the highest leverage thing you can do as a leader.
Example: 1 managers, has 8 people in their care.
You invest about $500 / £400 per series.
That’s a potential doubling of productivity for 8 people at about $60 / £50 EACH.
About 10 minutes. Seriously.
Depending what you start with – giving someone proper feedback, can show impact in their behaviour in literally minutes.
Sure – there are open clinics built in to the advanced and elite course programs.
Managers can bring their live challenges to any of them and we’ll work on them together.
The Elite program also includes one private 1 to 1 session per delegate.
Yes. Zoom is used to host and record the sessions and you will get links to the content and recordings for the duration of the series.
If you want to use a different tool to host – that’s at your choice and expense.
No. This course is for any manager who wants to build, nurture, and lead a high-performing team.
Great managers aren’t born—they’re grown.
Equip your managers with the skills, confidence, and support they need to lead effectively and drive your team’s success.
Every day you wait is another day of missed opportunities, unfulfilled potential, and inconsistent results. Invest in leadership that delivers. People leave your company mostly because of their manager. Who’s next?
Get the practical toolkit for leaders of high-autonomy sales teams.
The 3-part framework for leading high-autonomy teams.
Practical tools to fix delegation, team meetings, and 1:1s.
The data-driven case for evolving beyond Presidents Club.
Our guide has already helped over 1,000 managers unlock their team’s potential.